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Digital Marketing Executive

2–3 yrs₹3.6L–4.2LonsiteGurugram

The role

A Digital Marketing Executive role in Gurugram (work from office) owning end-to-end Facebook Ads campaigns, lead generation and performance optimisation, with Google Ads as an additional responsibility. Requires 2-3 years in performance marketing.

What you would do

  • Own and manage end-to-end Facebook Ads campaigns
  • Plan campaign strategy, audience targeting, budget allocation, execution and optimisation
  • Drive high-quality lead generation while maximizing ROI
  • Analyze campaign performance and optimize based on data
  • Manage Google Ads campaigns as an additional responsibility
  • Coordinate with the creative team on ad creatives and copies

What they are looking for

  • 2-3 years hands-on experience in Performance Marketing
  • Strong expertise in Facebook Ads is mandatory
  • Proven experience managing end-to-end Facebook Ads campaigns independently
  • Working knowledge of Google Ads, Google Analytics and Google Tag Manager
  • Strong analytical and problem-solving skills

Skills

Facebook AdsPerformance MarketingGoogle AdsGoogle AnalyticsGoogle Tag ManagerLead GenerationCampaign OptimizationAudience TargetingBudget AllocationData Analysis